Lisa Kraus Gardner

Association Manager

Lisa Kraus Gardner joined NCG in December 2014. With a diverse background and over 23 years of experience in human resources and operations management, customer service training, specialized sales, sales fulfillment, event coordination, marketing, and business development. Lisa’s ability to “juggle many balls” allows her to provide multiple services and specialties for NCG’s partners and their members. In her current role, Lisa focuses her time on communications, marketing, event planning, and membership for our clients.

Lisa plunged into the hospitality industry when she joined the events education firm, Plan Your Meetings in 2007. She has been a member of Meeting Professionals International (MPI) and Green Meeting Industry Council (GMIC) since 2008, chairing various marketing committees with both organizations.  She is a new member of Georgia Society of Association Executives (GSAE) and Professional Convention Management Association (PCMA).  Her business passions are customer service, handling the marketing, planning and execution of events, and developing programs that exceed customer expectations.

Lisa’s savvy approach to marketing for meetings and events starts with developing the compelling reason why that event is relevant and important to prospective registrants, then building a platform of marketing arms to help convey the message, including website design, email marketing, and engagement through multiple social media platforms.